Japan Quick Poll - Have you ever used a coupon service ?

From Japan - Here is the result of the quick poll we conducted on August 21 - August 22, 2010 about the coupon service.

Total respondents: 109,421

Question: Have you ever used a coupon service ?

Answers:

Yes　 : 35.5%
No     : 48.1%
I don't know: 16.4%

Japan - Long before the online coupon war started, traditional printed coupon service was very popular as a way of providing a premium discounted prices to the customers of restaurants, fast food shops, hair salons, and so on. It is very common for household wives to check and collect coupons before they purchase something at a regular price.

After seeing the big success by Groupon, the pioneer of the online coupon auction service in the United States, the huge online movement hit Japan very quickly. As of April 2010, almost 60 coupon auction service sites already opened in Japan which intensify competition.

One of the leading Japanese Groupon-like sites, Q:pod, was bought by Groupon in August. On the same day, they bought a Russian site. It is reported that Groupon will refurbish the site as Groupon Japan.

Premium coupons from restaurants, hair salons, luxury hotels are the popular items.