Sep 3, 2010

China Quick Poll - Which type of pop music do you like?

From China - Here are the results of the quick poll we conducted on 21th, Aug 2010 about
which type of pop music Chinese consumers like.



Total respondents: 12,404
Question: Which type of pop music do you prefer?



The results are as follows:
                  
Taiwan/Hongkong pop 38.3%  
Mainland pop 36.3%
Western-style pop             12.7%
K-pop 4.1%
J-pop 3.0%
Other 5.5%


Results show that most Chinese consumers prefer Taiwan/Hongkong pop music, ranking at the top of the survey with 38.3%; however Mainland pop music not falling far behind with 36.3%.

These numbers manifest that mainland pop music can still go head to head with Taiwan/Hongkong pop music
while Korean and Japanese pop music are still a niche field for Chinese. However Korean pop music would be benefited from the Korean drama's impact in China as well.


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